unhearit is a site that helps you get rid of earworms - those pesky songs that get stuck in your head and refuse to go away.
It does this by offering a random but equally "catchy" song to replace the one in your head.
It's a simple and brilliant solution. And I can't help but think there is a bigger opportunity here for record companies.
What better time to offer your wares to consumers than when they are desperately looking to replace their existing ones? And if the new song is catchy enough, it's bound to get stuck and talked and hummed about (and a handy link to download the tune is bound to increase sales too.)
Of course, it doesn't prevent rival record companies from having their own unhearit sites where they can attempt to oust your sticky tunes. If that does happen, the record company that's consistently producing the catchier tunes would eventually win the slugfest.
[Original pic by Meneer De Braker]
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